Full Episode : Iconic ads with Devleena & Saurabh Cardekho Elderly E Ads

Iconic Ads with Devleena and Saurabh is back with another interesting episode incorporating the behind the scenes, by one of the marketing pioneers, of the making of the most laughable yet impactful advertisement of CarDekho Elderly E.

Our episode features Mr. Gaurav Mehta, who is the CMO of prominent company Zupee. He has over 20 years of experience in brand, marketing and communications. Mehta was felicitated with the ‘Marketer of the Year’ award by exchange4media Indian Marketing Awards in 2015 and Power Profile by LinkedIn in 2016.

If you’re really into knowing what makes an ad powerful then you cannot afford to miss this!

Hence, tune in to this episode right away!

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Visit our website : http://iconsbehindbrands.com

Icons Behind Brand is a well-known online marketing magazine brand of the parent company, Ginger Media Group. Icons Behind Brands curates and shares business and marketing insights from some of the top business leaders, marketers, co-founders, CEOs and brand managers. You will find business interviews, interviews of CEOs of the company, CMOs, co-founders, brand managers, seasoned marketers with years of experience and expertise in multifold domains.

Icons Behind Brands aims to bring its viewers the top-notch expertise of brand managers of universally recognised brands, distinguished CEOs, CMOs, CXOs and business leaders in its simple, fun and engaging interview videos.

Embark on this enthralling journey of learning marketing directly from the interview of the top Indian CEOs, Co-founders, CMOs. Learn marketing growth strategies, business growth strategies, understand consumer behavior, marketing and advertising by having a peek into the unending, explorative minds of these top marketing professionals. They are the valiant spirits of the industry with the expertise of numerous years in Branding, Marketing & Presenting.

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Follow the host – Devleena’s official social media handles.

INSTAGRAM : @devleenaneogi
LINKEDIN : https://www.linkedin.com/in/devleena-neogi-79b64816/
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TWITTER : @devleenaneogi

About Host :

Devleena Neogi, a brand, and marketing strategist specializing in curating marketing campaigns for large companies. Devleena has acquired 12 years of work experience and 12+ years of entrepreneurial journey.

She is the Editor-in-Chief of Icons Behind Brands and also the co-founder of a media house Ginger Media Group.

Devleena has worked for brands like BookMyShow, Brigade Group, Rohan Builders, Uber, OYO, Hotstar, and mega-blockbuster movie Baahubali 2 in their marketing strategies.

Devleena is actively connected in Start-up Ecosystems like Head start – Women Entrepreneurs (WE) initiative, SLP – Global Start-up Leadership Program, IIM-B – NSRCEL GS10K Program, and also part of ISB Mohali – GS Ambassador program.

Her experience working with clients from various domains has given her a distinguished ability to recognize deep marketing pain points, prognosticate difficulties, derive insights, design marketing mixes, and devise strategies for brands.
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